Starter Black Label
Campaign Concept + Photoshoot / Influencer Integration / Supporting Social Asset Content Creation / Digital Marketing / PR
Launched Starter “Jackets Required” Campaign with various superstars in Sports including Yasiel Puig, Kevin Love, and Eric Decker.
Website Takeover.
Created various digital assets accross high traffic sports and fashion outlets including SB Nation, Bleacher Report and more.
Story Exclusives.
“Puig nods to his Cuban heritage by pairing white linen pants and a straw fedora with the signature jackets—referencing his long journey and pursuit of the American dream.”
— Complex
Kevin Love.
Launched Kevin Love Jacket Required Campaign immediately following Trade to the Cleveland Cavaliers
Eric Decker.
Supporting Social Assets
